Internal External Factors - Apple Inc. - 1403 Words

Internal and External Factors MGT230 December 9, 2012 Prof. Maggie Ellison-Lohkemper Internal and External Factors Introduction†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. Innovation Innovation is an internal factor of business that has served as the cornerstone for Apple’s success as a technology giant. â€Å"Arguably one of the most innovative technology companies to emerge in the last three decades,† Apple has masterfully applied the four functions of management to their business strategy (Finkle and Mallin, 2011, p. 63). The first function, planning, focuses on the company’s strategy to set out and achieve their organizational goals. The technology industry is perpetually evolving to be successful Apple has to stay ahead of the curve using strategic planning to†¦show more content†¦Globalization is one of the new circumstances that managers must adapt to. Apple, directly affected by globalization, must adapt to this circumstance to be successful. Successfully adjusting to the challenge requires managers to focus on the four functions of management; planning, organizing, leading, and controlling. Planning, one of the management f unctions that include making decisions about goals and movements of an organization, is directly affected by globalization. For Apple to successfully plan, they must understand how globalization affects its operation. For example, international markets are developing. Developing nations like China, India, Russia, and Brazil are becoming online users (Huang, 2007). Apple must plan for increased users and a more thriving global market. Organizing is also a challenge for Apple in the global market. One of the more challenging aspects for managers will be to attract and manage a group of talented people from around the globe. People within an organization are one of the most important resources to its success. The dynamics surrounding issues such as cross-cultural differences are important in successful organization. Leading, like organizing, requires managers to be directly involved in the performance of employees. Global differences like those affecting organizing, also have a strong implication on leading. For Apple to continue be a successful leader, they must seek to constantly improve, taking into considerationShow MoreRelatedExternal and Internal Factors of Apple Inc.2453 Words   |  10 PagesExternal and Internal Factors on Apple Inc. October 27, 2008 External and Internal Factors on Apple Inc. As with any company, a solid foundation is essential for success. Companies need to have a system in place to help management plan ahead should there be a bump in the road. A good example of a company that is built on a solid foundation is Apple. Companies have developed and implemented their own management concepts to keep them one step ahead of the competition. 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